KIDS FIRST! News

In response to the phenomenally successful first round of quboPic premieres that aired this past winter, qubo, the TV and online entertainment service for children and families, will debut a second round of user-generated animated short films on qubo Channel as well as on qubo’s broadcast blocks on ION Television, NBC and Telemundo beginning Thursday, July 16.

Thousands of young animators from across the country logged on to qubo.com to create short animated films using an innovative storytelling web application called “Zimmer Twins”.  qubo selected fourteen films to be to be converted into fully animated mini-movies for national broadcast.  qubo producers will re-master each film, converting it to high-resolution video with broadcast quality color, music and sound effects.  qubo has also enlisted character actors to record the dialogue  and narration written by the animators in their text bubble scripts.

The “Zimmer Twins”, Edgar and Eva, are animated characters featured in interactive cartoons that kids can create from scratch, modify and share with their friends in a rich, safe web environment. The “Zimmer Twins” section on qubo.com includes storytelling tools, pre-made animated clips and simple editing instructions that tap into kids’ inherent love of stories.  The clips and storytelling prompts explore classic kid themes like science, animals, magic and adventure.  The animation interface is designed around the basic elements of sentence structure, and reinforces reading, grammar, and writing techniques. After creating their stories, users can post and share their creations and even vote for their favorite user-created submissions online.  In 2007, the “Zimmer Twins” won the International Interactive Emmy® Award.

“We were thrilled with the response to our first round of quboPic premieres and can’t think of a better way to honor and thank our viewers than by launching a second effort, “said  Rick Rodriguez, president and general manager, qubo.  “We are proud to showcase the creativity of these talented children on our air. The “Zimmer Twins” helps reinforce qubo’s mission of engaging children’s minds while promoting reading and literacy.”

In response to the phenomenally successful first round of qubopics premieres, qubo, the TV and online entertainment service for children and families, will again select user-generated short animated films to debut on national TV.   Between now and April 30, 2009, aspiring young filmmakers can create mini animated movies at qubo.com using the innovative storytelling web application called ZIMMER TWINS.  Fifteen films will be selected by qubo to be professionally adapted into fully animated mini movies and screened on national TV this summer on qubo Channel as well as on qubo’s broadcast blocks on NBC, ION Television and Telemundo.

Launched on qubo.com in the fall of 2007, the Zimmer Twins, Edgar and Eva, are animated characters featured in interactive cartoons that kids can create from scratch, modify and share with their friends in a rich, safe web environment.  The ZIMMER TWINS section on qubo.com includes storytelling tools, pre-made animated clips and simple editing instructions that tap into kids’ inherent love of stories.  The clips and storytelling prompts explore classic kid themes like science, animals, magic and adventure.  The animation interface is designed around the basic elements of sentence structure, and reinforces reading, grammar, and writing techniques. After creating their stories, users can post and share their creations and even vote for their favorite user-created submissions online.  In 2007, the ZIMMER TWINS won the International Interactive Emmy® Award.

Last fall, nearly 25,000 children logged in to qubo.com to create nearly 50,000 qubopic ZIMMER TWINS films.  Qubo selected twelve stellar user-generated animations to be adapted into professionally animated films, converting them into high-resolution video with broadcast quality color, music and sound effects.  Qubo also enlisted actors to record the character voices and narration created by the filmmakers in their text bubble script. The qubopics were broadcast on qubo Channel and on qubo’s broadcast blocks between December 2008 and February 2009.

            Since the first round of qubopic ZIMMER TWINS film began premiering on qubo, the number of films and users has virtually doubled. An additional 66,000 ZIMMER TWINS films have been created on qubo.com in the past few months with more than 110,000 original user-generated animated films now posted on qubo’s site.  The number of registered users has more than doubled since December to reach more than 53,000!   Beyond driving a huge influx of  traffic to qubo.com, another measure of the qubopic initiative’s success are the feature stories that were garnered for the twelve young filmmakers among their local media.

“We were thrilled with the response to our first round of qubopic premieres and can’t think of a better way to honor and thank our viewers than by launching a second effort,” said  Rick Rodriguez, president and general manager, qubo.  “We are proud to showcase the creativity of these talented children on our air. The ZIMMER TWINS helps reinforce qubo’s mission of engaging children’s minds while promoting reading and literacy.”      ZIMMER TWINS is created by zinc Roe design, a company that specializes in advanced flash development and new media projects for children and youth. The property is licensed to qubo by Bejuba! Entertainment Inc.

Calling all ARTHUR fans! Do you have an idea for a new friend for Arthur, D.W. or Buster? Well, here’s your chance to create a character for Elwood City. ARTHUR, the award-winning PBS KIDS GO! television series, and CVS Caremark All Kids Can, a program dedicated to making life easier for kids with disabilities, are teaming up to announce the “ARTHUR/All Kids Can Character Search”!Beginning February 1, 2009, the “ARTHUR/All Kids Can Character Search” invites children ages 6-12 to send in their ideas for a new character for Arthur. And not just any character–one who can show that having a unique ability, character trait, or disability might make life a little bit different, but not any less fun. Kids can mail in their entries, with a drawing of their character and a description of what makes them special, starting February 1, 2009. The child with the selected idea, along with their character, will be featured in a live-action segment on the ARTHUR show. In addition, he or she will receive a visit from ARTHUR creator and author Marc Brown at the child’s school, local library, or PBS member station.The character search is designed to educate children about the importance of inclusion and how children of all abilities can play together. It also encourages parents and children to think about what life is like for someone they know who has a disability.”We’re looking for an exciting new character, who can show the gang in Elwood City that children come in all shapes, sizes and abilities,” said ARTHUR Senior Producer Jacqui Deegan. “Over the years, ARTHUR has helped children to embrace other kids’ unique characteristics as well as their own, and this new character will continue that tradition.”CVS Caremark All Kids Can supports programs and services that help children with disabilities learn, play, and succeed in life. For over 11 years, ARTHUR has celebrated the importance of friendship and the value of accepting and including kids with different abilities from all walks of life. For instance, Buster shows that kids with asthma can do just about anything, Marina shows her friends what it’s like to be blind, George succeeds as a student with dyslexia, and Carl–in an upcoming season–will share what it’s like to have autism.”We’re thrilled to partner with ARTHUR,” said Eileen Howard Dunn, Senior Vice President of Corporate Communications and Community Relations at CVS Caremark. “For years, we’ve watched the series become a trusted resource for kids to learn valuable life lessons, by relating to its vibrant, loveable characters. This is a perfect way to further our mission of helping kids develop an understanding and acceptance of disabilities.”The selected character will be chosen by a panel of judges including the producers of the ARTHUR show, and colleagues from CVS Caremark All Kids Can. The panel includes Tolon Brown from Marc Brown Studios; Terri Mauro, About.com’s Guide to Parenting Special Needs; Matt Cavedon from Boundless Playgrounds; Katy Beh Neas, Vice President of Government Relations for Easter Seals; and Susan Kane, Editor-in-Chief of Parenting magazine’s “School Years” edition. Nine additional finalists will receive prize packages including CVS gift cards and ARTHUR merchandise.Fans can visit pbskidsgo.org/arthur/allkidscan to download the entry form beginning February 1, 2009. Entries must be postmarked by March 31, 2009.Funding for the “ARTHUR/All Kids Can Character Search” is provided by CVS Caremark All Kids Can. 

PBS KIDS GO! and WNED-TV Buffalo/Toronto are partnering to launch the PBS KIDS GO! Writers Contest, a national-local contest designed to promote the advancement of children’s reading skills through hands-on, active learning.  The Contest encourages children in grades K-3 in communities across the country, to celebrate the power of creating stories and illustrations by submitting their own original pieces.

Beginning on January 27, 2010, PBS stations throughout the country will be active partners in the PBS KIDS GO! Writers Contest, and will work with schools, public libraries and other literacy organizations to implement the Contest in their communities. Children will be encouraged to write and illustrate stories and submit them to their local stations, which will select winners and award prizes.  Local winners will be entered into the national level of the Contest where a renowned panel of judges will identify the national winners.  Winners will be announced and national prizes, including laptops, digital cameras and MP3 players will be awarded in summer 2010.

In addition, a new PBS KIDS GO! Writers Contest Web site at pbskids.org/read will launch in early 2010.  As the information hub of the Contest, it will include the winning stories in each of the Contest categories as well as a searchable archive of winning stories.

“We know from research that there is an important connection between writing and the development of early literacy skills, critical cornerstones for school readiness and achievement,” said Lesli Rotenberg, Senior Vice President, Children’s Media, PBS. “PBS KIDS uses the power of media to open up the worlds of letters and words for all young children, encouraging them to explore ways to communicate more effectively and increasing their odds of success.”

The PBS KIDS GO! Writers Contest extends the powerful tradition and annual success of the 15 year national “Reading Rainbow Young Writers and Illustrators Contest,” originally created by WNED-TV Buffalo/Toronto and NET Nebraska.

“WNED is proud to continue its leadership role in literacy for public television through the PBS KIDS GO! Writers Contest,” said WNED President and CEO Donald K. Boswell.  “Building on the important legacy of “Reading Rainbow,” this new contest ushers the powerful mission of our programs directly into the homes and classrooms of the community, motivating young students to create and imagine.”

The PBS KIDS GO! Writers Contest is a part of PBS KIDS Raising Readers, a national initiative which uses the power of public media to build the reading skills of children ages 2-to-8, with an emphasis on children from low-income families.  The effort is funded by a Ready To Learn grant from the U.S. Department of Education, part of a cooperative agreement with the Corporation for Public Broadcasting (CPB), PBS and The Ready To Learn Partnership.