PBS KIDS GO! Pioneers In-Video Gaming on its Educational Broadband Service
Tuesday, March 31st, 2009
Kids Streaming More than
One Million Video Clips Per Week on pbskidsgo.org
As a media leader exploiting new technology for educational enrichment, PBS KIDS GO! announced today the expansion of its video player capabilities to include new in-video gaming on pbskidsgo.org (www.pbskids.org/go/video). Embedded in PBS KIDS GO! popular curriculum-based series, the new games foster greater learning comprehension and enhance the digital experience for early elementary school children. Currently, the PBS KIDS GO! video player offers hundreds of video clips and dozens of full-length episodes, and is streaming more than one million clips each week.
The first series adding the game overlay to online videos include ARTHUR, FETCH! WITH RUFF RUFFMAN, CYBERCHASE and WORDGIRL. THE ELECTRIC COMPANY and other series will feature this new gaming option in the coming months.
“PBS is committed to raising the bar when it comes to developing kids interactive experiences that are fun and educational,” said Jason Seiken, SVP of PBS Interactive. “Kids are accessing and using media in myriad ways. As pioneers of this new technology, PBS KIDS GO! is creating an even more immersive and enriching experience for children to further their learning alongside their favorite characters.”
“We’ve combined two of the things that kids love most – great TV shows and cool games – and are thrilled to bring such incredible interactivity to kids whenever they want it,” added Sara DeWitt, Senior Director of PBS KIDS Interactive. “As the leader in educational media, PBS KIDS GO! will continue to reach out to this audience with content that will bring learning with media to a new level.”
With full screen, closed captioning, Spanish audio, and sharing and voting features, the PBS KIDS GO! video player showcases full episodes, sneak previews and clip highlights from PBS KIDS GO! broadcast properties primarily serving children ages 6 to 8, an audience with limited age-appropriate media choices. With fresh content added weekly, properties include ANIMALIA, ARTHUR, CYBERCHASE, DESIGN SQUAD, DRAGONFLYTV, THE ELECTRIC COMPANY, FETCH! WITH RUFF RUFFMAN, MARTHA SPEAKS, MAYA & MIGUEL, POSTCARDS FROM BUSTER, WISHBONE, WORDGIRL and ZOOM. Additionally, kids can browse by themes, such as “robots” and “Earth Day,” and enjoy Web-exclusive content from pbskidsgo.org series including THE GREENS, KRATTS’ CREATURES and KIDS WORLD SPORTS.
Available on both Macs and PCs, the PBS KIDS GO! video player is funded by the Corporation for Public Broadcasting (CPB) and is available at www.pbskids.org/go/video. The video player is also available via Web sites of participating local PBS member stations.
PBS KIDS GO! is an educational multimedia destination specifically designed for early elementary school kids which debuted online at pbskidsgo.org and as an afternoon program block on PBS member stations in October 2004. PBS KIDS worked closely with early elementary school kids and industry experts to create this destination for an audience with limited choices for media content that is both fun and educational. With engaging, smart, age-appropriate content and a fun, quirky setting, PBS KIDS GO! empowers kids to discover themselves, define the diverse world around them, explore new relationships and embrace a love of learning. Pbskidsgo.org hosts sites from all PBS KIDS GO! series alongside unique destinations such as “EekoWorld” – an environment where kids create their own creatures and monitor them in the wild, and “It’s My Life” – a forum for kids to delve into the daily issues of school, family and friends. The PBS KIDS GO! Web site is also home to several PBS primetime companion sites, such as HISTORY DETECTIVES FOR KIDS, JAZZ, and AMERICAN EXPERIENCE’S WAYBACK.
PBS KIDS, for preschoolers, and PBS KIDS GO!, for early elementary school kids, offer all children the opportunity to explore new ideas and new worlds through television, online and outreach programs. With positive character role models and content designed to nurture a child’s total well-being, PBS’s online and community resources – including PBS KIDS online (pbskids.org), PBS KIDS GO! online (pbskidsgo.org), PBS Parents (pbsparents.org), PBS Teachers (pbsteachers.org), PBS KIDS Raising Readers and literacy events across the country – leverage the full spectrum of media, technology and community to build knowledge, critical thinking, imagination and curiosity. Empowering children for success in school and in life, only PBS KIDS and PBS KIDS GO! have earned the unanimous endorsement of parents, children, industry leaders and teachers. PBS is a nonprofit media enterprise owned and operated by the nation’s 356 public television stations, serving more than 115 million people on-air and online each month and reaching 99% of American homes.
The Young Writers Program is a fun, free writing adventure for both teacher-led student groups and young solo scribes. On the YWP site at
Script Frenzy
Who: You and everyone you know. No experience required.What: 100 pages of original scripted material in 30 days. (Screenplays, stage plays, TV shows, short films, and graphic novels are all welcome.)When: April 1 – 30. Every year. Mark your calendars.Where: Online and in person (if you want!). Hang out in the forums, join your fellow participants at write-ins, and make friends by adding writing buddies online.Why: Because you have a story to tell. Because you want a creative challenge. Because you’ll be disappointed if you missed out on the adventure. Because you need to make time for you.How: 
Bob the Tomato, Larry the Cucumber, and their VeggieTales® friends will make their Gospel Music Channel (GMC) television network debut when GMC presents the world television premiere of the new VeggieTales® DVD, “Abe and the Amazing Promise” on Sat. Feb 7 at 9:00 a.m. ET (Also 10a, 11a, 2p, 3p, 4p.)“Abe and the Amazing Promise” is a Veggie-spun Bible classic that tells the story of Abraham and Sarah and their wait for a promised child. Featuring a lesson in patience, “Abe and the Amazing Promise” showcases popular nationally-syndicated radio host Delilah as the voice of Sarah. Abe and the Amazing Promise also includes the debut of a brand new Silly Song entitled “Sneeze If You Need To!” and a snappy new song about patience, “Willing To Wait.”GMC, the nation’s first and only 24/7 television network devoted to Gospel/Christian music and programming, will bring VeggieTales® back in April for a similar two week run leading up to the world television premiere of VeggieTales® “An Easter Carol” DVD, in time for Easter 2009.The programming is part of a new agreement between GMC and Big Idea, Inc., a leading faith-based studio and producer of children’s and family entertainment products, programming, characters and brands, including the popular animated series VeggieTales®.About Big Idea, Inc.Big Idea, Inc., an entertainment rights group company, is the leading faith-based studio and producer of children’s and family programming, characters and brands. Since 1993, Big Idea’s best-selling animated series VeggieTales has sold 52+ million books and 7+ million albums. VeggieTales and Big Idea’s newest property, “3-2-1 Penguins!,” are in their second season as the top-rated series on NBC Saturday mornings, Telemundo and ION TV via the qubo children’s programming block.
Calling all ARTHUR fans! Do you have an idea for a new friend for Arthur, D.W. or Buster? Well, here’s your chance to create a character for Elwood City. ARTHUR, the award-winning PBS KIDS GO! television series, and CVS Caremark All Kids Can, a program dedicated to making life easier for kids with disabilities, are teaming up to announce the “ARTHUR/All Kids Can Character Search”!Beginning February 1, 2009, the “ARTHUR/All Kids Can Character Search” invites children ages 6-12 to send in their ideas for a new character for Arthur. And not just any character–one who can show that having a unique ability, character trait, or disability might make life a little bit different, but not any less fun. Kids can mail in their entries, with a drawing of their character and a description of what makes them special, starting February 1, 2009. The child with the selected idea, along with their character, will be featured in a live-action segment on the ARTHUR show. In addition, he or she will receive a visit from ARTHUR creator and author Marc Brown at the child’s school, local library, or PBS member station.The character search is designed to educate children about the importance of inclusion and how children of all abilities can play together. It also encourages parents and children to think about what life is like for someone they know who has a disability.”We’re looking for an exciting new character, who can show the gang in Elwood City that children come in all shapes, sizes and abilities,” said ARTHUR Senior Producer Jacqui Deegan. “Over the years, ARTHUR has helped children to embrace other kids’ unique characteristics as well as their own, and this new character will continue that tradition.”CVS Caremark All Kids Can supports programs and services that help children with disabilities learn, play, and succeed in life. For over 11 years, ARTHUR has celebrated the importance of friendship and the value of accepting and including kids with different abilities from all walks of life. For instance, Buster shows that kids with asthma can do just about anything, Marina shows her friends what it’s like to be blind, George succeeds as a student with dyslexia, and Carl–in an upcoming season–will share what it’s like to have autism.”We’re thrilled to partner with ARTHUR,” said Eileen Howard Dunn, Senior Vice President of Corporate Communications and Community Relations at CVS Caremark. “For years, we’ve watched the series become a trusted resource for kids to learn valuable life lessons, by relating to its vibrant, loveable characters. This is a perfect way to further our mission of helping kids develop an understanding and acceptance of disabilities.”The selected character will be chosen by a panel of judges including the producers of the ARTHUR show, and colleagues from CVS Caremark All Kids Can. The panel includes Tolon Brown from Marc Brown Studios; Terri Mauro, About.com’s Guide to Parenting Special Needs; Matt Cavedon from Boundless Playgrounds; Katy Beh Neas, Vice President of Government Relations for Easter Seals; and Susan Kane, Editor-in-Chief of Parenting magazine’s “School Years” edition. Nine additional finalists will receive prize packages including CVS gift cards and ARTHUR merchandise.Fans can visit pbskidsgo.org/arthur/allkidscan to download the entry form beginning February 1, 2009. Entries must be postmarked by March 31, 2009.Funding for the “ARTHUR/All Kids Can Character Search” is provided by CVS Caremark All Kids Can. 